Doing Business in China

       
 




Introduction

The People's Republic of China (PRC) is the third-largest country in the world after the former USSR and Canada, (3,705,406 sq mi), including Taiwan province. The size of China is slightly larger than the United States. China has over 4,000 years of history; it’s believed to have the oldest civilization. Beijing is the capital of China. The official language is standard Chinese, with Mandarin as the main dialect. There are many dialects in China; however there is only one written language. Most business people speak English.

China is the most densely populated county in the world with approximately 1.5 billion people, which is about one quarter of the world’s population.

 

 

 

 

Business Practices and Etiquette

 

Business attire

Very westernized, with men in suits, women in suits or dresses, with the formality depending on how important the business event is and how familiar the parties are with each other. The more familiar the parties are to each other, the less formal the attire will be.

 

 

Business hours

For most companies: 8:00am-5:00pm (one hour lunch break). Local variations may occur.

 

Official Chinese Holidays

- New Year's Day (January 1)
- International Women's Day (March 8)
- Tree-Planting Day (April 1)  
- International Labor Day (May 1)  
- Youth Day (May 4) 
- Children's Day (June 1)
- The CCP's Birthday (July 1)
- Army's Day (August 1) 
- Teacher's Day (September 1)
- National Day (October 1)

 

Chinese Traditional Holidays (Use the Chinese Lunar Calendar)

-  Duan Wu (Dragon Boat) Festival (5th of the 5th month)  

-  Mid-Autumn Festival (15th of the eighth month)

-  Spring Festival (The Chinese New Year) (1st of the 1st month)

 

 

Business meetings

 

-   Greetings

You need to call your Chinese partner with their title and their status: "Professor Chen", "Mr. Chen" or Miss Chen", until they tell you otherwise.

 

The form of greeting is the handshake. Chinese may also nod or slightly bow (Unlike the Japanese, the Chinese bow is from the shoulders rather than the waist). One would then present a business card.

 

 

 

 

 

-   Exchange Biz card

 

Always hand out the card in the position the other party can easily read your name and title. Use both hands when presenting business cards and cards should also be received with both hands.

 

After receiving the card, it will be very nice if you can quickly remember their name, title, and better yet to recall some professional achievements about that person. That will immediately plant some friendly seed in that person’s mind.

 

-   Never sit down first without being led to your seat unless you are told to pick a seat.

 

-   During a meeting, do not talk all the time. You need to be very focused on what the other was saying and also what they are not saying.

 

The topics such as weather, food, or hobbies will be good choices to break the ice.

To a man, a chat about current affairs, sports, stock market or his job can usually go on smoothly.

 

In lots of cases, they will not tell you everything in their mind, so you have to learn from their body language and the things they have already said, pay special attention to their questions, because behind the questions are their real concerns. You need to respond to their questions seriously and efficiently that shows your sincerity and ability. Even if you don’t know why the question is asked, try to answer it honestly. You can try to dig what is going on in their mind by trying to answer their questions.

 

Never ask politically sensitive questions, or anything that may cause them to lose face in public. If you cause someone lose face in public, you will have to pay big time, they will not forget.

 

 

-   Do not brag too much about you or your company.

It can be interpreted to be untrustworthy, incompetent, or someone who only knows how to talk. Instead, you need to show them real stuff, and real benefit… then watch and feel how they respond.

 

-   Being late is not acceptable. Interruption is not acceptable.

 


 

 

Negotiation (Chinese are well known tough negotiators)

 

Business culture in China is very different from Western business culture.
Getting familiar with the Chinese culture will help you in a great degree. When unknown or unsure, always “smile”! It shows you have no ill intention.

-   Haggling (Expected to go several rounds, and expect pushing and being pushed) It is common to get outrageous demands in the beginning. Chinese are masters at using your exhaustion.

 

China's long history of economic and political instability has taught its people to save their money, and being very tight about their money. In business negotiations, that results in a lot of haggling over price.

 

Chinese negotiators will pad their offers with more room than most Americans would do, sometimes they use outrageous numbers in the beginning just to see how you react. Also they are very reluctant to make concessions on price, if they do, usually after long discussions.

 

The tiring back-and-forth of haggling process cannot be cut short. Americans tend to seek the truth and decide their bottom line in the beginning. The Chinese don’t believe they can find the truth in the beginning; rather, they seek their truth through the haggling process, by watching your numbers and reactions. Chinese negotiators are more concerned with the means than the end, with the process than the goal.

 

So remember not to change the price too much too quickly (it seems suspicious to the Chinese), don’t reject everything either (you are not giving them face). You need to put on a show sometimes to let them see you are reaching your walk out position.

 

 

-   American looking for contract vs. Chinese looking for relationship.

     Americans- Win-Win

     Chinese-  Upper-hand (in control)

-   Decision making – Slow (quick deal is rare) It’s common the decision maker is not on the negotiation table.

Quick decisions are alien to the Chinese. To the Chinese, haste is the sign of an idiot.

Chinese culture is a group oriented culture; they need to discuss things in the group.  Chinese like to be included in the decision-making process; they feel honored if the issues are brought to their attention. That is why a longer time is needed.

 

-   When "Yes" Means "No"

You'd better not take the Chinese nod for agreement; it's only a sign that they are listening attentively.
Chinese people do not like to say no in a business setting or admit that they don't understand something. In the United States, people are told since grade school that there are no dumb questions, but the Chinese have not been encouraged to express puzzlement.
"I will look into it", "I'll see what I can do", "Sounds good", "No problem" All these sound good, but those answers only show their politeness and they don’t want to disappoint you. So when they say "No problem", take it as "I'll try", and keep following up.

 

Tips:

 

-   Think beyond the short term

-Never push for a result. Do not try to have Chinese people follow your time schedule. They will be frustrated or make a decision that doesn’t favor you if they are not truly ready.

 

-   Show it is good for the Chinese

 

-   Control your own emotions

You might be exhausted, you might have lost all your patients, and you might be totally irritated. But this is about 1.5 billion people; this is about the largest opportunities.  You need to have persistence.

Summary:

Business negotiations in China require a much more patient approach. The Chinese culture makes the people suspicious of strangers, both Chinese and foreign. The initial meetings in any negotiating session in China may seem to be going nowhere, but this time is required for establishing relationships and, ultimately, the trust of the Chinese. Personal relationships are the key to business success in China.


 

 

            Xi'An Terracotta warriors                    

 

Gift giving

 

 

Chinese consider gifts as an important part to show courtesy.

 

-  Small unique gift from your own country will be well liked.

Small gifts like wine, tea, cigarettes, and candies are welcomed. Fruit, pastries, and flowers are a safe choice. Your good intentions or gratitude should be given priority. Giving big and expensive gifts need to be cautious because Chinese may think you are expecting a favor to be retuned.

 

-   Pay a little attention to the cultural differences.

 

Odd numbers are unfortunate. So wedding gifts and birthday gifts are always sent in pairs, the old saying goes, blessings come in pairs. Four is an even number, but it pronounces like death in Chinese, and should be avoided.
 Pear is a homophone of separation, so don’t send pears. Sending a gift of clock sounds like attending other's funeral so it is a taboo, as well.
 Color of the gift-wrapping: Chinese culture is very sensitive to colors. For example, a white or black wrapping symbolizes death. Red is the preferred color as this symbolizes luck.
Generally, the recipient may graciously refuse the present when first offered. In this case, you should correctly assess the situation and present it once again. If the recipient did not open your gift, it does not mean that he or she is not interested in it. It is polite to open it after you leave.

-    Occasions for Red Packets
Traditionally red packets are handed out to younger generation by their parents, grandparents, relatives, and even close neighbors and friends during Chinese New Year. They are also popular gifts for weddings and birthdays. Nowadays giving red packets as a bonus at the year-end by employers is becoming popular.



Business Food Protocol

 

 

Variety

 

-Regional cultural differences giving rise to the many different styles of food. There are eight main regional cuisines: Anhui, Cantonese, Fujian, Hunan, Jiangsu, Shandong, Szechuan, and Zhejiang.

 

Each cuisine has its own flavor, for example, Szechuan cuisine is spicy, Cantonese cuisine is sweet. The Chinese take-out is very popular in USA, but most of the Chinese food you see are Americanized. Since China is huge and different areas have their own local "taste".

 

 
 

 

 

 

 

 

 

 

 

 

 

 

-   Food and drink are an important part of the Chinese culture. People like to discuss about food and how to make delicious food. They may also be open to trying other food (from other cultures) that is good to eat; depending on the business or personal setting.

 

In the old days, people say "Chi le ma?" (Have you eaten?), instead of saying "Hello". Imaging how important food is.

 

If you want to have a good experience, study a little bit what type of food you would like and suggest it while you are in China, they will be very delighted to take you. For big cities, any western food will be available if you would prefer.

 

You need to understand that to make a guest eat well and entertain well throughout dinner or lunch will make the host truly happy. So don’t be too polite and not to tell them what you desire, be relaxed and enjoy.

 

Guests should sample all of the dishes and leave something on the plate at the end of the meal.

You don't have to eat everything (you can't possibly anyway, there will be too much food). But try a little of every dish.

You don't have to eat it, but as foreign guest, you're supposed to be served first. If you don't try something, your host will be embarrassed—and most likely, will put it on your plate for you.

A clean plate indicates you are still hungry, so they will keep serving you with food and drink.

 
 

 

 

 

 

 


Chopsticks Manner

Don't point with them at other people's faces.

Don't lick them.

Don't stick them upright in the middle of your rice bowl—that's how the Chinese honor the dead at graves.

Do not drop the chopsticks it is considered bad luck.


Entertaining 

   

Entertaining is a very important part of doing business in China. You should be prepared to spend more money on entertainment than would be normal at home. For your Chinese counterpart, entertainment is an important step in getting to know you and in establishing good relations - long before a letter of intent or contract is signed. In China, this entertainment commonly involves banquets, Chinese whiskey (look out! They are very strong.), karaoke. Bowling, nightclubs, (golf is not popular because of it’s considered a waste of valuable land.)

Do you discuss business at the dinner table?

-   Yes, but you really need to choose the right time. You main goal is to conduct a relationship. It that goes well, any discussion about business will be easy. Be prepared tha your lack of interest in socializing may compromise your deal.

 


Quiz:

1. What are the lucky numbers for Chinese?

2. In Chinese culture, is it appropriate to write a letter in red ink?

3. After a woman got married, does she change her last name to her husband’s last name?

4. In China, are women given the same opportunity in their career and given the same respect?



 

Answers
1. 8.  It pronounces as gaining fame and wealth in Chinese.
2. No. To write a letter in red ink means you don’t want to deal with this person ever again.
3. Women's names cannot be distinguished from men's names. Chinese women use their maiden names even after marriage, but may indicate marital status by using Mrs., Ms., Miss, or Madam. Mrs. Wang might be married to Mr. Liu.
4. In China you should not be surprised to see many business women taking up positions like director, general manager, president, etc. They play such an important role in the society as to 'prop up half of the sky.' Generally speaking, career women demand no less respect than men.